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That was the only ride from when the park opened that had never changed and now this I guess we will start going to Bush Gardens from now on! Rebel Yell is the name of a brand of bourbon whiskey made in Kentucky. Weve taken everything you love about our Kentucky Straight Bourbon and distilled it into 100 Proof Bourbon, making it even better. Do you wish theyd keep the name. Why Changing Rebel Yell's Name is the Right Move Other wheated bourbons include Makers Mark, Larceny, and W.L. Then, they considered the potential blow-back against a name change versus the size of the parks visitor-base that wouldnt care or would even support the move. First Name Last Name Email Zip Code Per Breaking Bourbon, Rebel Yell uses an NAS or no age statement which simply means that it meets the legal requirement of two years, and we know nothing more about its age beyond that. Its been a strange and complicated journey. The brand was established after Prohibition in the 1940's. One of the earliest accounts of the yell comes from the First Battle of Manassas (Bull Run) during then Brig. Other wheated bourbon brands produced by the Stitzel-Weller distillery: "Mouth" (taste): A big, round body with a palette that directly follows the nose honey, butter and just a hint of dark fruit (plums, raisins). How it starts deep and ends high, how it rises into three increasing crescendos and breaks with a command of battle. Rebel Yell Bourbon is featured in the lyrics to "Honky Tonk Hell" a song performed by, This page was last edited on 8 February 2023, at 18:06. Rebel Yell 10 Year Details. Rebel Bourbon's history dates back to 1849 when William Larue Weller of the W. L. Weller & Sons Company invented the famous recipe that pioneered a wheat-based mash bill to replace rye. Rebel Whiskey is one of the most widely available wheated bourbons in the United States. The reason is because it is cheap and good enough. The original name of the company was W.L. The finish is long, warm and interesting in that a touch of spiciness, not present in the palette, comes into play. Because the Lux Row Distillers facility was not operational until 2018, we can assume all or most of the whiskey in the most recent batch currently on store shelves was produced elsewhere either at a Heaven Hill distillery or another unnamed Kentucky supplier. If youve got a problem with a brand distancing itself from the CSA then youre the problem. That being said, I think taking offense to the name change, claiming it is rewriting history, and refusing to ever go to the park again is just downright silly. Rebel Yell is now distilled and aged at Luxco's new distillery, Lux Row Distillers, in Bardstown, Kentucky. McDonald, F., & McDonald, E.S., (1980), "The Ethnic Origins of the American People, 1790", McWhiney, Grady. For the best. People who don't think it tastes very good refer to it as Rebel Scum. Bourbon aficionados may consider the whiskey a little hot when tasted neat in or in a snifter. Coming in March, Rebel Yell will be introducingtwo new variants to the current family lineup,Rebel Yell Small Batch Rye and AmericanWhiskey. Rebel Yell: A History Of The Civil War's Most Famous Bourbon Alcohol: 50%. I am only 50% impressed with the wit on this thread, Copyright 2022 Straightbourbon.com This whiskey is also known for its wheatiness, as it is made from the same Kentucky bourbon distillery as Rebel Yell, which produces some excellent wheated bourbon (Just Google the mashbill). Caving in to such ridiculousness. In Ken Burns's documentary The Civil War, Shelby Foote notes that historians are not quite sure how the yell sounded, being described as "a foxhunt yip mixed up with sort of a banshee squall". In January 2021, Luxco was acquired by Midwest Grain Processors MGP the countrys largest third-party producer of sourced whiskey products. Rebel Yells new packaging, innovation andmarketing support bring a renewed energyand spirit to this time-honored brand, as wellas the opportunity to speak to an entirelynew audience. Risk takers, rule breakers and noise makersunite. There is no doubt that wheated bourbon is one of the most underappreciated flavors. Not only did the name not bother me or hinder my enjoyment of the ride or park, I dont remember anyone having an issue with the name or even making comments about its origins. The new packaging started rolling out in April, and will be featured on all Rebel Yell expressions going forward. It was not that; it was the Southern war cry."[10]. It was becoming my go to, especially for its price point. Famous bourbon brand Rebel Yell has undergone a rebrand for a new generation of rebels. ELTepes 2 yr. ago That's good to know. Wheated bourbon tends to cause confusion, especially with newcomers to the American whiskey category. We traveled all the way from our home in the Virgin Islands so they could experience the rides I loved as a kid growing up in DC in the 1980s. General Thomas Jonathan Stonewall Jackson's assault at Henry House Hill. Weller & Sons until it merged with the Stitzel distillery company which was founded around 1872. Orphan Barrel Whiskey Distilling Company bottles a small number of rare, aged Bourbon whiskeys from a variety of producers and stores them at George Dickel Distillery in Tullahoma, Tennessee. Rebel Yell isgrowing even faster, up 19.2% over the past12 months*. Now, if you havent heard of Rebel Bourbon, you may now it as its previous name Rebel Yell. Its the same recipe as the distillerys standard 80-proof expression, just bottled at a higher ABV. An order was given during a bayonet charge to "yell like furies" in routing the Federal forces under General Irvin McDowell. Some examples of other wheated bourbon products include Makers Mark, Larceny, and W.L. With the updated packaging,now is the perfect time to capitalize on thismomentum. Caramel, citrus peel and baking spice flavors of cinnamon, nutmeg and vanilla. ago In 2019 Rebel Yell went through a rebranding effort. By By adding the new capsule closure with hints of silver and updating the label with bolder lettering, the new Rebel Yell look aligns with the brand attitude, said Eric Winter, whiskey brand manager at Luxco, in a prepared statement. Did it hurt your feelings too? They might as well rip this sticky band-aid off during the off season rather than endure some kind of huge controversy during the season. Alcohol on the plane: how much can you drink on long flights? Luxco is a leading producer of distilled spirits in the United States, and its products are distributed in more than 50 countries. Finish: Sweet honey and light pepper and spice. Rebel Yell whiskey was mashed, distilled and barreled at another facility. 'Woh-who-ey! Rebel Kentucky Straight Bourbon Whiskey is a defiantly smooth wheated bourbon made according to its original time-honored recipe since 1849. Leave a comment below. It was taken up successively and passed around to our front, along our right and in behind us again, until it seemed almost to have got to the point whence it started. Composition: 68% corn, 20% wheat, 12% barley Aged: 10 years in virgin American white oak. Weller & Sons company was founded in 1849 by William Larue Weller, who pioneered using wheat instead of rye in his mash for a lighter flavor than the older style of bourbons. Rebel Yell: A Classic Bourbon from the Deep South But as far as affordable bourbon options, Rebel whiskey offers a great learning opportunity. The results of honorable Men idly standing asideand remaining silent. Maybe they should just rename it then - to Rebel Yip - since that is more descriptive of that sound anyway? After the Stitzel-Weller company broke up in 1972, Rebel Yell was purchased by David Sherman Corporation, now known as Luxco. "[4] The Library of Congress has a film from the 1930s of a dozen or so veterans performing the yell individually and as a group. A burst of sweet corn erupts from my Glencairn glass before giving way to vanilla, warm . Rebel Yell American Whiskey tries to hedge its bets and give consumers both rye and bourbon, but it succeeds in neither respect. Virginia Bourbon is described as being Kentucky Owls rarest and longest-aged expression to date, and Barrell Craft Spirits was awarded Best Bourbon twice at the San Francisco World Spirits Competition. Rebel yell refers to a war cry of the confederates. Introduced in April 2019, Rebel Yell 100 is a wheated bourbon, and a new bottle extension for the Rebel Yell brand. I was in the first graduating class of a new high school in the far south end of town. With temperatures rising and the sun showing its face more and more, this time of year is perfect for a wardrobe update, and it seems Rebel Yell has caught a case of spring fever. I have been on Rebel Yell before and after the name change, and it is still the same fun ride. Not sure why it shows the old one on mobile. Before the Lux Row facility was online, Luxco was a non-distiller producer or NDP. Did something happen with Rebel Yell bourbon? : r/bourbon They recently dropped the "Yell" from the name. The whiskey inside the bottle stayed the same, but the bottle itself and its name were reimagined. Someone might need to find something more important to worry about than the name of a roller coaster that doesnt belong to them. They were trying to distance themselves from that heritage because its becoming less an less accepted. It's the same recipe as the distillery's standard 80-proof expression, just bottled at a higher ABV. Despite having the vaulted Stitzel-Weller background, Rebel Bourbon is often left out of the conversation when considering wheaters. Rebel Yell is a bourbon that lends itself better to throwing away than drinking. For more information, please see our In fact, Im kind of disappointed. Rebel Yell 100 Bourbon Review | Breaking Bourbon "Rebel Yell will always be Rebel Yell. If youre looking for a bourbon thats sure to get you noticed, rebel yell is the way to go. Rebel Rye is a rye whiskey priced at about $25 for a 750mL bottle. Flanked by heavierglass bottles, premium cork closures andembossed labels, the new lineup will increaserelevance for younger audiences and createan opportunity to command a higher pricepoint. [3], Several recordings of Civil War veterans performing the yell exist. Christian: The nose on this 1969 Rebel Yell Kentucky Straight Bourbon Whiskey is significantly different than the previous two iterations we have tasted from Stitzel-Weller. By rejecting non-essential cookies, Reddit may still use certain cookies to ensure the proper functionality of our platform. Its a decade old recipe that was painstakingly aged in charred oak barrels to create a distinct flavor profile for each batch. Whiskey Review: Rebel Yell American Whiskey I'm not sure why Rebel is less offensive than Rebel Yell. Well I am sad to say that after being season pass holders for 20+ years my family will NOT be returning this year! As a note, we compare prices from various Total Wine locations across the US. All Rebel Yell packaging has been updated toproduce a robust, uniform shelf presence forthe entire brand family. Recently, we reviewed Kentucky Deluxe, but we needed a little hiatus before hopping back on the wagon of bottom shelf whiskey. Quick everyone buy up the Rebel Yell bottlings before they are gone! Full stop. But it never did any good. These bottles may appeal to those looking for a private-label wheated bourbon experience. Landon Sampsell We will never go there again. Edit: Watching this yo-yo up and down has been hilarious. Rebel 10YO Single Barrel Kentucky Straight Bourbon Whiskey - Caskers By using this site, you agree to our Terms of Use. Where is Rebel Whiskey made? It seems, though, that Rebel Bourbon still sources its whiskey from Heaven Hill as the bottle dons the statement bottled for Lux Row Distillers. We talk about bourbon, rye, or any American whiskey here (yes, even Jack). The film version, by contrast, has the yell sounding as a high-pitched "yay-hoo" repeated several times in rapid succession. Rebel Reserve will also be updated and now called Rebel Yell Small Batch Reserve. Theres something about the rebel yell bourbon confederate flag that just screams bad boy. Its the perfect drink for those who like to live on the wild side. Rebel Kentucky Straight Bourbon Whiskey - Master of Malt This may be one of the most underappreciated wheated bourbons available. According to Lux Row Distillers, the new bottle includes an embossed rounded shoulder as well as new front and back labels. Rebel Bourbon - Lux Row Distillers Even my 7 year old commented that racer 75 is a dumb name and both my boys still called it the rebel yell. Rebel Yell was a term that represented the confederate army, so they changed things up to market to a larger consumer base. In 1984, the brand enjoyed nationwide distribution on the back of the Billy Idol song, which according to legend was about a rowdy night fueled by Rebel Yell Bourbon. Getting a little punchy here, down in the DeepSouth . But for a while, it was common knowledge the main supplier was Heaven Hill. Luxco opened their distillery, Lux Row Distillers, in 2018, so they may begin distilling their own whiskey for Rebel Bourbon. It paragons description, that yell! Rebel Yell Launches New Look for Brand Lineup - Kentucky Bourbon Trail And of course 'Racer' refers to its ride design featuring two tracks where trains race each other throughout its hilly course. Last week Kings Dominion announced that it was going to rename one of its roller coasters from Rebel Yell to Racer 75. It was just a name. As I got older and became someone who writes about and thinks about theme parks, I did find the name a little odd for an amusement attraction given the history it was tied to. Without fail, it was Yellowstone or Rebel Yell. An approximation of the yell can be heard in the 1951 film The Red Badge of Courage, starring Audie Murphy. Racer 75 is fine, as long as they actually RACE the trains! We wanted to offer consumers a higher proof option in this brand family, and this bourbon holds up well with balance of smoothness and flavor, whether providing fuller flavor in a cocktail or as a sipper.. So the arguments that this is another move to erase history arent accurate in my opinion. The W.L. Rebel Yell was originally marketed as a bourbon for the deep south, but this changed in the late 1980s as it became available nationwide. The 35th Battalion of Virginia Cavalry, "White's Cavalry", were given the nom de guerre of "Comanches" for the way they sounded in battle. One last piece of news from the Kentucky distilleryRebel Yell 10 Year Single Barrel, which debuted back in 2016, will be available in a 2,600-bottle run this year. In comparison to Kentucky Deluxe, its definitely better but 2-3x the price. The whiskey is aged in charred oak barrels for four years before being bottled. Many of these are answered in the article above. Yep, they did. The 10 yr is rebranded on the desktop site. Founder of CoasterCritic.com. The "Rebel Yell" brand was created at Stitzel-Weller in the 1930s (with the idea of distilling it in limited batches for exclusive distribution in the Southern United States). And since there is no statement of age, we know the whiskey is almost certainly four years old. I had to go back and do some sleuthing, because it was one of the first things I noticed, the rebrand of the 10-yr. And Charley said, "Well it wouldn't be proper since I sold it." The Yellow Stone brand was discontinued in 2015. Changing it just seems to serve no purpose and make the park seem more bland. Despite the fact that Luxco now produces its own distillery, Rebel Yell appears to be produced by Heaven Hill because the label on the spirit claims it is bottled for. We have to acknowledge and accept our past. . There are 4 primary grains used in the production of whiskey barley, corn, rye, and wheat. Rebel Yell went through a rebranding effort which brought about a couple changes. Some Texas units mingled Comanche war whoops into their version of the yell. For anyone who runs an entertainment business where word of mouth and controversy can hurt you, the decision was pretty clear in my opinion. The original Rebel Yell bourbon recipe used wheat instead of rye in order to reduce grain alcohol content. As I mentioned, this was a whiskey many of us grew up drinking in high school and college, likely before we were supposed to be drinking. While Rebel Yell Bourbon was sourced at Heaven Hill Distillery for the last couple decades, Luxco opened their own distillery in 2018. . I honestly dont see what the big deal isbut then again, Ive never visited KD nor grew up in the south. So over the last year, I'd tried a few new bourbons and one I'd come to enjoy was Rebel Yell. When Iwas a kid in my early/midteens,one of the guys in our small group that hung out together had an older brother. Press J to jump to the feed. The new packaging incorporates elements weve grown accustomed to seeing with craft brands: an embossed, round-shouldered bottle with a capsule closure and natural cork, along with new front and back labels. Idol got the idea to name the album "Rebel Yell" after attending a party with The Rolling Stones. Fifty years later, that pissed off quite a few people. Powered by Invision Community. Anecdotes from former Union soldiers described the yell with reference to "a peculiar corkscrew sensation that went up your spine when you heard it" along with the comment that "if you claim you heard it and weren't scared that means you never heard it". This unique style offers hints of honey and butter followed by a . And yes, it was made along side Pappy Van Winkle at Stitzel-Weller. I live in Alaska, by the way. Tons of bottles out though. Recently, the brand dropped the word Yell from the name, which means that you may currently find bottles with either Rebel Yell or Rebel Bourbon on shelves. Just went to Kings Dominion with my 7 and 9 year old sons. Then post them to secondary sites as Dusty's or old label bottels for 2000% the price. They asked him for a demonstration of the rebel yell, but he refused on the grounds that it could only be done "at a run", and couldn't be done anyway with "a mouth full of false teeth and a stomach full of food". Imageused underCCby Mr. Gray. However, Rebel has more functionality as its much better in other mixed drinks and by itself. The 75 refers to 1975, the year that the ride opened. If you go to Lux Row's website it's now marketed as Rebel, with no Yell (which will undoubtedly please BrokeCal ) JCwhammie Veteran Member 1.7k Location: Ballwin, MO Posted November 18, 2020 This is funny.